Marketing Director

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JOB DESCRIPTION

Education:

·         Bachelor’s degree in Business, Marketing, or Engineering is required

·         MBA is strongly preferred

·         5+ years experience managing B2B marketing activities is required

Skills:

·         Must be able to correspond and interact with customers in a professional manner

·         Strong proficiency with Microsoft Word, Excel, PowerPoint, and Outlook is required

·         Strong analytical skills

·         Must be able to perform with minimal supervision

Duties:

·         Develops and implements Han-Tek’s marketing policies, objectives, and initiatives

Some of which include:

·         Han-Tek.com – Leads the design, implementation, and hosting of the site

·         Market Sizing – Works with strategic partners and trade associations to determine the size and direction of Han-Tek’s markets

·         Communications – Develops and distributes regular customer, public relations and employee communications to maintain awareness of recent projects and accomplishments

·         Develops and implements marketing programs to expand existing business and grow new business in support of the sales organization

·         Develops and maintains a marketing plan defining the markets served and the tactics to address them

General:

·         Reports directly to the Company President.